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MOLECULE OF YOUTH

In short

The creation of a brand passes through the study of the essential components and the intrinsic offer’s characteristics.

Category

BRANDING – COORDINATED IMAGE – PACKAGING

The brand ideas move from square lines to curved shapes and represent an evolution that highlights the strength and the fluidity of the products.

Details

November, 2020

Categories

Beauty

BRANDING

The chosen version incorporates and highlights the importance of the word “Youth” inside a mulecular shape.

The blue and green gradients, on the other hand, underline the elegance of the brand, recalling the naturalness of the products components.

COLORS PALETTE


#0E2D3ERGB (14, 45, 62)
#81AC98RGB (129, 172, 152)
#61B94FRGB (97, 185, 79)

PACKAGING

The brand soul is closely recalled in the design of the packs which naturally and effectively incorporate a gel for the skin capable of nourishing and moisturizing the skin, for a rejuvenating formulation.

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